Facebook Just As Relevant As Ever for PR

Mark Zuckerberg  Image: DailyTech.com

Second quarter earnings released earlier this week prove that rumors of Facebook’s demise have been greatly exaggerated.  The company reported $2.8 billion in revenue, a 55% year-over-year increase, exceeding Wall Street forecasts for the ninth quarter in a row.  The company is on track to control 9.5% of the U.S. digital advertising market by the end of the year, up from 5.9% in 2012.

So, Facebook had a record day on Wall Street Thursday, and Mark Zuckerberg is now richer than Google co-founders Sergey Brin and Larry Page. What does all this have to do with PR? Plenty, if you have been hearing the doomsayers who have been predicting Facebook’s downfall (more or less since the social network’s inception).

Read more at PRNews Online.